Influencing self loving habits with selfishly curated products.


There is a difference between being centered on yourself, and being "selfish" in the traditional sense of the word. While many of us constantly ruminate about ourselves and our position in the world, we aren't typically ruthlessly going around and taking things for ourselves so that others can't enjoy them. The word "selfish" almost always has a negative connotation but it's time to rebrand the word in order to highlight how healthy and productive selfishness can be.

The other side; the "good" side of selfishness, is when you take care of yourself by being SELFISH with your mind, your body, your space and your time. 

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